Monday, 21 October 2013

Monday Morning chess trivia

Although I'm not a strong player (and weaker still), I love chess. I thought this little piece of trivia was a nice thought starter for the week:

the knight can visit each square exactly once. Fascinating!


Saturday, 19 October 2013

Steel Industry - here I come

After about nine years in media I thought I'd try something a little different during 9-5. It's early days but yesterday I already had the opportunity to tour the heart of the operation of my new employer. Enter BlueScope Steel Mill at Port Kembla... wow

Here is a photo from Bloomberg, and some more from my instagram collection. Enjoy!


Molten iron in a Turbo ladle








Monday, 12 August 2013

Motivation

I saw a great youtube video on how to heal cancer and it prompted me to revisit an age old wisdom about motivation.

Basically, unhealthy living and eating is a slow poison which more often than not doesn't end well. I doubt that anyone lives to die, and in fact to die a slow and painful death. But not everyone is wise enough to foresee cause and effect.

There are two things that motivate us:
1) to gain pleasure, and
2) to avoid pain.

We tend to favour the second point more. Therefore choose to avoid pain over gaining pleasure. The problem is that not everyone can see that with slow processes what seems pleasurable today may contribute to pain on the long run.

Thursday, 8 August 2013

Marketing's new role in the digital age

As marketing becomes more and more measurable and zeros in on ROI, retargeting (driving increased sales) is an excellent (as well as measurable and transparent) platform, among others, to demonstrate how marketing is not only about glossy images of brand building, but in fact about wealth creation for an organisation.

Monday, 29 July 2013

You can do anything, but you can't do everything

A month without a post. There is always a reason. I learned a new skill that I've been wanting to learn for circa 25 years. I'm delighted to report that I've been knitting almost every evening in July.

First it took half an hour for a row of fifty stitches, now it takes less than 3 minutes (always the achiever). The initial enthusiasm will certainly settle into something less obsessive soon, but it's years worth of hunger that needs satisfying first.

You can do anything. Almost anything. But something has got to give.

It's winter in Sydney. Blog parked for a little while, knitting is on.