Sunday, 25 September 2011

Saturday, 24 September 2011

Operation smile

There are many good deeds in the world. This is one:

Weird interview question

"If you were shrunk to the size of a pencil and put in a blender, how would you get out?" (source)
Seriously…? They have got to joking, but then I stop and think about it: What would I say? Climb out. (What is a blender again?) No, maybe I’d lay low… (it’s a food processor, isn’t it?) Actually no, if I lay flat, it could still get me and there’d be blood… (and now I’m feeling sick). Or am I small enough to fit under the blades? Is it turned on? Ick, the blades, run… 
And this is the moment I look them in the eye, break a confident smile and ask for another question…

Friday, 23 September 2011

Superb ad

Why? because it’s subtle. it’s not in your face obvious that it’s for Vodafone. Because it works on any language, and because it’s gentle and funny…

Friday, 9 September 2011

Driven to Distraction (30 sec TVC)

One of the smoothest cross promotion examples I have recently seen. Vic Gundotra (previously from Microsoft, but since 2007) from Google (note nice big logo in the background) praising Mercedes S Class and coining the phrase ‘magical software’… Nicely done.